AI Search Optimization — AEO and GEO readiness checker
AI Search Optimization — AEO & GEO

Get found by
AI search engines

Check your AI visibility score across 11 AEO & GEO factors. Optimize for ChatGPT, Perplexity, Google AI Overviews, and more. Free scan in seconds.

Get your AI visibility score instantly. No signup required.

What is AEO? Answer Engine Optimization (AEO) is the practice of structuring website content so AI search engines like ChatGPT, Perplexity, Claude, and Google AI Overviews can extract, understand, and cite it. Strong AEO combines answer-first passages, fresh dated content, statistics and citations, clear author and entity signals, semantic HTML, and open access for AI citation crawlers — the same 11 signals this tool scores.

Search is moving into the answer

1B+
weekly ChatGPT users in 2026
Source: DemandSage
48%
of Google searches now show AI Overviews
Source: Semrush
25%
projected drop in traditional search clicks by 2026
Source: Gartner

What We Analyze

11 AI visibility factors

Rebuilt for 2026 — including the freshness, authority, and citation signals AI answer engines actually use to pick who gets cited.

Quick Answer Blocks

AI engines lift self-contained 40–75 word answer passages. We check whether your content is formatted to be pulled and cited.

16%

AI Bot Access

We check robots.txt for the 2026 citation crawlers — OAI-SearchBot, Perplexity-User, Claude-SearchBot — and that Googlebot (which powers AI Overviews) isn’t blocked.

14%

Content Freshness

New

Recency is the single strongest citation signal. We check for machine-readable published and updated dates that AI engines trust.

13%

Semantic HTML

A single H1, landmark tags, and a clean heading hierarchy help AI parse and chunk your content into citable passages.

12%

Statistics & Citations

New

The top GEO levers: inline statistics, quotations, and outbound citations to primary sources make content far more likely to be cited.

11%

Author & E-E-A-T

New

Machine-readable authorship, credentials, and “reviewed by” trust signals — the expertise cues Google AI Overviews re-rank on.

9%

Entity Clarity

New

Organization schema with sameAs links so AI can resolve your brand across Wikipedia, LinkedIn, and Crunchbase.

9%

Structured Data

New

Breadth and validity of Schema.org types — Article, Product, Review, Breadcrumb (and FAQ/HowTo) — that help AI understand the page.

6%

Extractable Formatting

New

Tables, lists, question-style headings, and TL;DR blocks that AI engines lift as ready-made answers.

4%

LLMs.txt File

The emerging llms.txt convention gives AI models a curated map of your site. Early-stage, but easy future-proofing.

3%

Image Alt Text

New

Descriptive alt text and captions help multimodal AI understand your images and the entities in them.

3%

Simple Process

How it works

01

Enter any page URL

Paste any page URL — homepage, blog post, product, landing page. Our analyzer scans that one page using a headless browser to see what AI crawlers see.

02

Get your score

See your AI visibility score (0-100) with pass/fail results for all 11 AEO & GEO factors.

03

Fix the gaps

Follow fix-it guides with platform-specific code for WordPress, React, Shopify, and more.

Why It Matters

How is AI changing search?

TL;DR: people increasingly get answers directly from AI instead of clicking links — so being cited by ChatGPT, Perplexity, Claude, and Google AI Overviews now matters as much as ranking in Google.

  • ChatGPT passed 1 billion weekly users in 2026 — if your pages aren't AI-readable, you're absent from those answers
  • Google AI Overviews appear in ~48% of searches, citing sources directly inside the answer
  • Generative engines favor fresh, well-structured pages that cite statistics and link to primary sources
  • Perplexity, Claude, and ChatGPT reward clear semantic structure and machine-readable authorship
  • Google's AI Overviews heavily weight demonstrated expertise, authority, and trust (E-E-A-T)

Traditional SEO vs. AEO / GEO

DimensionTraditional SEOAEO / GEO
GoalRank a blue link on the results pageGet cited inside the AI answer
The readerClicks through to your siteReads the AI's synthesized answer
Wins withKeywords and backlinksAnswer-first passages, freshness, citations, entity clarity
Measured byPosition and click-throughCitation share in AI answers
Unit of contentThe pageExtractable passages + structured data

“Optimizing content for generative engines can boost a source’s visibility in AI-generated answers by up to 40%.”

Sources: Princeton GEO study, Gartner, and Reuters.

FAQ

Common questions

What is Answer Engine Optimization (AEO)?

Answer Engine Optimization is the practice of structuring website content so AI-powered search engines like ChatGPT, Perplexity, Claude, and Google AI Overviews can extract, understand, and cite it. AEO uses structured data, semantic HTML, quick answer blocks, and AI crawler access to improve AI visibility.

What is Generative Engine Optimization (GEO)?

Generative Engine Optimization (GEO) focuses specifically on getting your content cited within AI-generated responses. While AEO emerged from featured snippets and voice search, GEO targets LLM-powered platforms like ChatGPT, Perplexity, and Google AI Overviews. In practice, AEO and GEO overlap roughly 95% — both require structured data, semantic HTML, and AI crawler access.

How are AEO and GEO different from SEO?

SEO optimizes for search engine result pages with links. AEO and GEO optimize for AI-generated answers where your content is directly cited. While SEO focuses on keywords and backlinks, AEO/GEO focus on structured data, semantic HTML, and AI crawler access. You need both — Gartner predicts a 25% drop in traditional search volume by 2026.

What is an AI visibility score?

An AI visibility score is a 0-100 rating measuring how ready your website is for AI search engines. Our scanner evaluates 11 AEO/GEO factors — Quick Answer passages (16%), AI Bot Access (14%), Content Freshness (13%), Semantic HTML (12%), Statistics & Citations (11%), Author & E-E-A-T (9%), Entity Clarity (9%), Structured Data (6%), Extractable Formatting (4%), llms.txt (3%), and Image Alt Text (3%) — weighted by their real impact on getting cited by ChatGPT, Perplexity, Claude, and Google AI Overviews.

How do I improve my AI visibility score?

Run a free scan to see which factors need work. The highest-impact fixes in 2026: add a self-contained 40–75 word answer near your H1, keep a visible and machine-readable “last updated” date, cite statistics and link primary sources, add author (Person) and Organization schema with sameAs links, and make sure the AI citation crawlers — and Googlebot, which powers Google AI Overviews — are allowed in robots.txt.

Which AI search engines does this check for?

We check for the crawlers that actually decide whether you get cited: ChatGPT Search (OAI-SearchBot, ChatGPT-User), Perplexity (PerplexityBot, Perplexity-User), Claude (Claude-User, Claude-SearchBot), and Googlebot — which powers Google AI Overviews and AI Mode. We also flag the training/grounding crawlers (GPTBot, ClaudeBot, Google-Extended, Applebot-Extended, Meta-ExternalAgent, CCBot) so you can make an informed licensing choice.

Is the scan free?

Yes. Free scans show your overall AI visibility score and pass/fail for all 11 factors. Paid plans (from $9.99/mo) unlock detailed analysis, fix-it guides with code snippets, and scan history.

Check your AI visibility score

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