Comparison
Semrush is a powerful all-in-one SEO suite. AEO Optimizer is a focused scanner that tells you exactly what to fix for AI search — with code. Different tools, different price points, different jobs.
| Feature | AEO Optimizer | Semrush |
|---|---|---|
| Primary purpose | AEO website scanning + fix guides | Full SEO suite + AI visibility add-on |
| AEO website audit | Add-on | |
| Fix-it guides with code | ||
| Structured data checks | ||
| AI bot access check | ||
| llms.txt check | ||
| Keyword research | ||
| Backlink analysis | ||
| Rank tracking | ||
| AI Overview tracking | ||
| Starting price | $9.99/mo | $130/mo |
| Free tier | 1 scan/month | Limited trial |
| Best for | Quick AEO fixes with code | Teams needing full SEO + AEO workflow |
Use AEO Optimizer if you need to quickly audit and fix your site for AI search. At $9.99-29/mo, it's purpose-built for AEO: scan a URL, get a score, follow the fix guides with copy-paste code. No learning curve, no dashboards to configure.
Use Semrush if you need a full SEO workflow (keyword research, backlinks, rank tracking, competitor analysis) and want to add AI visibility monitoring on top. At $130+/mo, it's a much larger investment with a broader scope.
Use both if you're serious about AI search: AEO Optimizer for quick technical fixes and Semrush for ongoing rank tracking and competitive intelligence.
See what Semrush doesn't show you — llms.txt status, AI bot access, answer block formatting, and more.